Your Martech

    Subscribe to Updates

    Get the latest creative news from FooBar about art, design and business.

    What's Hot

    Smartly.io CEO Drives Company Momentum Towards The Next Generation of AdTech with The Smartly Digital Advertising Platform

    March 21, 2023

    GumGum Announces Industry’s First 100% Brand Safe Ad Exchange

    March 20, 2023

    Twitter launches new ‘Unskippable’ video marketing series

    March 17, 2023
    Facebook Twitter Instagram
    Your Martech
    • Marketing
    Your Martech
    Home»Marketing»Advertising industry through the eyes of young female creatives
    Marketing

    Advertising industry through the eyes of young female creatives

    yourmartechBy yourmartechMarch 9, 2023Updated:March 9, 2023No Comments2 Mins Read
    Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp VKontakte Email
    Share
    Facebook Twitter LinkedIn Pinterest Email

    With the changing scenario in the advertising world, more and more agencies are now trying to keep women represented in all departments, especially the creative, strategy, and ideation wings which are largely dominated by men. And this has led to several fresh female creative minds putting forth their voices.

    On the occasion of Women’s Day, we interviewed some of the rising young creative women talents in the advertising industry, asking them about how they landed in the sector, how are they finding it and what is the one thing that they would change about the industry.

    How did you enter the industry?

    I was exposed to art from a young age. I pursued mass communication. Right after my graduation, I started interning with Ogilvy. VMLY&R is my first job and I started working here in November 2021. I got shortlisted for last year’s young Lion’s India and that was the moment I realized that this field is for me. 


    One thing that you would want to change in the industry

    Agencies should prioritize diversity and take more women’s voices. The more diverse a team is, the more nuances you’d be able to find, and that is where the best idea comes from. The second thing is that as a creative, you think when you take a break, your productivity will go down. But it is important to understand that if you do not take a break, there will come a time when you’ll have burnout. This is not something that inherently comes from the industry, it is a characteristic, you’ll find in many creatives that they will constantly be working even at points where they can afford a break.

    Share. Facebook Twitter Pinterest LinkedIn Tumblr WhatsApp Email
    Previous ArticleSoci raises $120 million to boost AI for digital marketing
    Next Article U.S. mulling a probe of deceptive advertising on social media
    yourmartech
    • Website

    Related Posts

    Smartly.io CEO Drives Company Momentum Towards The Next Generation of AdTech with The Smartly Digital Advertising Platform

    March 21, 2023

    GumGum Announces Industry’s First 100% Brand Safe Ad Exchange

    March 20, 2023

    Twitter launches new ‘Unskippable’ video marketing series

    March 17, 2023

    How To Calculate The ROI Of SEO For Your Marketing Strategy

    March 16, 2023

    Leave A Reply Cancel Reply

    Our Picks
    Don't Miss
    Marketing

    Smartly.io CEO Drives Company Momentum Towards The Next Generation of AdTech with The Smartly Digital Advertising Platform

    By yourmartechMarch 21, 20230

    Smartly.io, one of the world’s largest SaaS digital advertising platforms, today announces significant company advancements,…

    GumGum Announces Industry’s First 100% Brand Safe Ad Exchange

    March 20, 2023

    Twitter launches new ‘Unskippable’ video marketing series

    March 17, 2023

    How To Calculate The ROI Of SEO For Your Marketing Strategy

    March 16, 2023
    About Us
    About Us

    We provide a wide range of customized, integrated B2B and B2C digital marketing services solutions that are ideal for your business.

    We're accepting new partnerships right now.

    Email Us: info@yourmartech.com
    Contact: +1-530-518-1420

    Our Brands
    • Your HRtech
    • Your Fintech
    • Your Revenue
    • Your Biotech
    • Your Infotech
    • Your POStech
    • Your Healthtech
    Subscribe Now
    Loading
    LinkedIn
    • Privacy Policy
    © 2022 Vigarbiz Inc. Designed by Vigarbiz Media

    Type above and press Enter to search. Press Esc to cancel.